The Brief

Tela is a social travel community and planning company that specializes in creative travel experiences. Each travel experience is curated like an artistic project, tailored to the traveler’s unique interests and designed to build connection, grow inspiration, and make lasting impact. While competitors concentrate on transactional logistics, Tela prioritizes community.

We worked with founder, Morgan, to translate Tela’s culture-shifting ethos into a visual identity that would work across channels and platforms (from print to mobile apps), play well with partner branding, and stand out in the travel and hospitality space.